«Non.magazine is a Spanish-based fashion magazine with the vision of becoming an international reference platform for fashion and culture. In our magazine, we are passionate about exploring the multiple layers of fashion and understanding it as an artistic and cultural expression that goes beyond trends and stereotypes. Our content is a mix of fashion, photography, art, and culture that reflects the creativity and talent of the moment


Jeremy Allen White smashes in New York

Jeremy Allen White has hit a pivotal moment in his rise in Hollywood with the latest Calvin Klein campaign. The 32-year-old actor, known for his stint in the beloved dark comedy Shameless spanning 11 seasons, is undergoing a significant shift thanks to his role in The Bear as Carmen Berzatto, solidifying his status as one of the most sought-after actors in the industry.

The campaign, photographed by Mert Alas in White’s hometown, New York, has caused quite a stir on social media. The images capture the essence of the actor, highlighting both his connection with the city and his impressive physique.

Mert Alas directs the session where White, clad in a white tank top and black shorts, sheds layers as he ascends a staircase to a rooftop overlooking the iconic rooftops of New York.

The collaboration between Calvin Klein and Jeremy Allen White showcases the actor in various scenarios, whether engaging in sports or lounging on a sofa, sporting the brand’s iconic underwear. The spring 2024 collection of men’s underwear has revamped classic designs with new logo treatments and materials.

From new styles like Intense Power, Micro Stretch, and Micro Mesh, blending bold design with innovative tailoring for elegance and comfort, to the essential underwear from the Modern Cotton and Cotton Stretch lines, providing an iconic foundation for any wardrobe, the campaign highlights the versatility of the collection.

In the campaign images, White showcases Calvin Klein’s standout pieces, some with the logo subtly tweaked to emphasize it even more along the waist. While lounging in underwear on the rooftop sets, the Manhattan skyline stands out in the background, magnified to monumental proportions on Calvin Klein’s famous billboard on Houston Street.

This iconic billboard not only symbolizes White’s dazzling career but also represents the successful fusion between Calvin Klein’s distinctive fashion and Jeremy Allen White’s magnetic presence in the artistic and cultural scene.

words: @casandrammaggio