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Louis Vuitton Unveils Captivating Fall/Winter 2024 Collection at the Iconic Louvre Museum

Celebrating a decade of visionary fashion at Louis Vuitton, renowned designer Nicolas Ghesquière unveiled the highly anticipated Fall/Winter 2024 collection at the historic Cour Carrée of the Louvre Museum. The same venue where Ghesquière presented his inaugural collection for the Maison precisely ten years ago on March 5, 2014.

The runway witnessed a star-studded audience, including notable faces such as Brigitte Macron, Emma Stone, Lisa, Cate Blanchett, Ana de Armas, Jennifer Connelly, Léa Seydoux, Saoirse Ronan, Sophie Turner, Chloë Grace Moretz, Millie Bobby Brown, and Spanish sensation Clara Galle, among other distinguished guests. The Fall/Winter 2024 collection unfolds as an introspective exploration, where memories surface as layers of emotions, reflections, and references. A special proposition that, while aligned with the Autumn/Winter 2024 season, simultaneously serves as a testament to a decade of fashion evolution.

In this creative journey, the essential focus has been on charting the right course, following a distinct North Star – the fundamental compass for the curious traveler. This North Star guides the collection, ensuring coherence in a vocabulary accumulated over ten years, during which the designer delved into diverse horizons through his unique intertextuality. Early affinities, traces of cherished garments, and affection for specific gestures, cuts, or embroideries are discernible in this collection, where imagination knows no bounds, and the familiar is rejuvenated with each passing day.

The runway was transformed into a grand greenhouse, its various elements embodying a futuristic and sensory environment. Elevated platforms of black slate, minerals, glass, and crystal salt formed extraterrestrial mounds, while a visible network of cables connected thirteen modular chandeliers to the greenhouse walls, evoking a system of data and electrical energy. The space came alive with a pre-recorded soundtrack emanating from three unique musical instruments: an 18th-century glass harmonica, the Ondes Marthenot – a primitive synthesizer from the 1920s, and the futuristic Bachet de cristal from the 1950s, along with the sound of static electricity transmitted to the crystal chandeliers.

The runway commenced with a distinctive serenity in the initial exits, gradually escalating in rhythm throughout the Fall/Winter 24 collection showcase. In commemoration of his 10th anniversary at Louis Vuitton, Nicolas Ghesquiere revealed the women’s Fall/Winter 2024 collection in a futuristic greenhouse adorned with chandeliers. This spectacular setting, once again designed by the acclaimed artist Philippe Parreno in collaboration with production designer James Chinlund, adorned the Cour Carrée du Louvre in Paris. Cour Carrée, the courtyard of the Louvre Palace, hosted Ghesquière’s debut show in March 2014, and this anniversary event drew a crowd of 4,000 attendees, including celebrities like Emma Stone and Cate Blanchett.

The 64-exit runway featured a predominant white color palette, with captivating fringed gloves holding Louis Vuitton’s iconic handbags, showcasing a fusion of contemporaneity and elegance. Under Ghesquière’s visionary lens, each runway challenges conventions, redefines the boundaries of contemporary fashion, and marries craftsmanship with futuristic innovation. The garments, adorned with luxurious details and distinctive monograms, embody the essence of travel, exploration, and sophistication.

The color palette transitioned from grayscale to gold, black, and silver, with rhinestone applications, plush coats, and the presence of fur highlighting the versatility of the seasons. Two-peaked cat-ear hats and dresses featuring prints of the Maison’s iconic trunks seamlessly blended tradition with the modern Louis Vuitton. Each runway served as a visual narrative celebrating diversity, inclusivity, and personal expression, with Louis Vuitton reinventing luxury for the modern era.

For this Paris Fashion Week runway, the journey of contemporary elegance unfolds in bold style, where sophistication and audacious creativity dance together in a unique spectacle.

Words: @annaamaso