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THE HISTORY OF WOMENSWEAR THROUGH FENDI SS25

The work of Kim Jones for a womenswear house like Fendi is always a hard pill to swallow for my personal taste. His simplicity and understanding of the woman’s body make me question my own relationships with women and how I like them to be dressed. In this case, the work in the styling department directed by Suzanne Koller really elevated the general sensation of the presentation. It looks fresh and ready to hit the store at any time. The use of meshed-socks with beautiful embroidery over them or the risky mixing of boots with more formal looks, create an eerie vibe that increase the appeal of every garment. 

To celebrate the centennial celebration of the House, the British designer tried to represent the evolution of womenswear over time and how the style of the 1920s is still relevant and has been the foundation for a lot of the day-to-day clothing items of the world we live in. Across 44 looks, we can see how buttery leathers contrast with the embellished-mesh ensambles, how this juxtaposition expressed modernity in style and attitude to a certain kind of client that might feel a little stuck in time or afraid of the newest generation. Maternity is also a big theme in this show and is reflected in the way Silvia Venturini Fendi and Delfina Delettrez Fendi have carefully create enticing accessories and jewelry that align with the vision of Kim Jones for the House. Also, we can notice the voice of the woman of the Fendi family, talking in the soundtrack of the show, we could watch interaction between the different generations that have made Fendi what it is today.

Inherently referencing the past and visioning the future, the work of the creative director is reflected in every single item with the contradictory nature of modernity. We can observe how minimized the silhouettes are and how we can sense an echo to the 1990s through the sportswear hybrids and the minimalism of it, a redundancy on quiet luxury. The boots mentioned earlier are made in collaboration with Red Wing, a heritage U.S. boot maker that is known for making shoes intended for work. This element felt risky but going forward trend setting the next few seasons, that’s my take at least of it. But the most impressive thing of the show was the importance of accessories, how they changed or completed a look. Pure design in handbags that completed ready-to-wear and couture looks, an elevation and celebration of the everyday.

Words: @alraco43