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Yohji Yamamoto Presents Fall/Winter 2024 POUR HOMME Collection: A Tale of Slowing Down in a Fast-Paced World

Renowned designer Yohji Yamamoto, at 80 years old, is challenging the fast-paced nature of the fashion industry with his latest Fall/Winter 2024 POUR HOMME collection. In a world that constantly chases the latest trends and emphasizes youth, Yamamoto encourages everyone to embrace human nature and savor the moments instead of rushing through life.

Rooted in tradition and history, Yamamoto, who experienced the darkness of World War II, reminisces about the past with a lit cigarette in hand backstage. The collection, deeply tied to family and tradition, unfolds as a narrative of relishing the present. Models, ranging from Wim Wenders to Norman Reedus, paraded in pairs, creating the illusion of a familial stroll through time, embodying different ages, heights, and genders.

The runway showcased a variety of garments, from flowing coats to boxy jackets adorned with bold statements like, «YoYo loves black. Is your underwear black? Is it transparent?» Yamamoto infused the collection with freedom of expression, incorporating cryptic and whimsical messages intricately sewn onto the pieces.

The iconic Yohji Yamamoto silhouettes, marked by oval shapes, asymmetries, and a dominant black color palette, were prominently featured. A male model sauntered down the runway with a relaxed gait, mirroring the softness and layering of the garments—wide-brimmed hats and sunglasses contributing to the image of a mysterious figure, creating oversized silhouettes with shirts paired with coats, pants, and pleated skirts.

As the show progressed, prints, stripes, leather bomber jackets, and biker styles made their appearance, paired with garments characterized by incomplete embroideries— quintessentially Yohji Yamamoto.

Against the backdrop of renditions of Radiohead’s «Creep,» a slowed-down version of Dua Lipa’s «Levitating,» and a unique take on «The Little Drummer Boy,» Yamamoto crafted a soft and serene atmosphere. Unlike many designers who use music to accentuate their collections, Yamamoto aimed for the clothing to take center stage, with the music serving as a subtle soundtrack.

In a world that races against time, Yohji Yamamoto’s Fall/Winter 2024 POUR HOMME collection serves as a reminder to pause, appreciate the richness of human experience, and celebrate the art of living in the moment.

words: @annaamaso